About Public Media Development & Marketing Conference (PMDMC) 2024

The Public Media Development & Marketing Conference (PMDMC) 2024 is a key event taking place in San Diego from 12th Aug to 15th Aug 2024, for professionals in the public media industry. This annual conference is organized by Greater Public, a nonprofit organization that supports public media organizations in their efforts to build strong financial foundations through effective development and marketing strategies.
The public media landscape is evolving at a rapid pace. Broadcast audiences are shifting, and our long-term success hinges on our ability to adapt and expand audiences.

It’s the must-attend conference for public media leaders and revenue-generating professionals from organizations of all sizes. This is where we make plans that drive industry innovation and secure a sustainable future for our vital public service.
You’ll build relationships with colleagues from public media and beyond to share best practices and forge valuable connections you can draw from throughout the year.

The PMDMC is designed to help public media professionals enhance their skills in fundraising, marketing, and audience development. It provides a platform for sharing best practices, innovative strategies, and the latest trends in the industry.
The conference attracts a diverse group of attendees, including public radio and television executives, development officers, marketing professionals, and content creators. It is an excellent opportunity for networking and collaboration among peers from various public media organizations.

Features -
Keynote Speakers:
Renowned leaders and innovators in public media and related fields deliver inspiring keynote addresses, offering insights into the future of public broadcasting and the role of media in society.
Workshops and Breakout Sessions:
A wide range of sessions focus on topics such as fundraising strategies, donor engagement, membership growth, digital marketing, and audience analytics. These sessions are designed to provide practical tools and strategies that attendees can implement in their organizations.
Networking Opportunities:
The conference includes numerous opportunities for attendees to connect with peers, share experiences, and form valuable professional relationships. Networking events, roundtable discussions, and informal gatherings are integral parts of the PMDMC experience.
Exhibitors and Sponsors:
An exhibition area showcases products, services, and technologies that support public media operations. Attendees can learn about the latest innovations and solutions available to enhance their work.

Why Attend ?
Conference sessions that are problem- and solution-centric, focusing on business outcomes and concrete takeaways, instead of processes or roles.
Transformational learning experiences that cultivate wisdom, insight, and increased sharing.
A culture of learning that involves the appreciation of differences, openness to new ideas, and time for reflection.
Keynote experiences that deliver an emotional high that will carry you into the year to come.

When you attend, you’ll join colleagues from inside and outside public media to explore strategies to:
Leverage existing loyal audiences to increase major and mid-level gifts, even as broadcast audiences decline.
Dramatically increase our audience-building capacity and non-broadcast engagement/impact.
Imagine a future where our organizations are no longer media companies, but media-enabled community builders.
You’ll gain the insights, inspiration, and connections you need to build a thriving future for public media in your community.