Bio

Business builder and transformation focused executive leveraging over 18-years of experience as a Partner at McKinsey & Company and 2-years at EDP. Currently leads EDP Retail B2B BU in Europe and Solar Distributed Generation strategic agenda for EDP global client solutions platform. International experience in business development and marketing and sales across industries (Utilities/ Renewables, Telecom and Media and Banking). Proven track record of success in large scale transformation - 2 to 3-year business transformations industry and consulting side lead - and business building - successful new B2C and B2B start-ups and business acceleration results. Deep skills in implementing state-of-the-art customer base management practices, new product and value propositions and respective go-to-market, as well as developing and executing robust digital marketing and sales strategies. A strong leader, business partner, and brand builder fostering strategic innovation to enhance growth and customer experience. Multilingual communicator with proficiency in Portuguese, English and Spanish, with basic knowledge in French. Marketing Strategy & Execution  New Business Building  Sales & Channel Management  Digital Marketing & Sales  Customer Driven Product Development  Business Strategy & Development